Nthawi yazinthu zopangidwa

Zofunikira pakazungulidwe ka moyo wa malonda

Makulidwe amoyo a chinthu amatanthauzidwa ngati magawo azinthu zosiyanasiyana zomwe malonda amapita pamsika. Kusintha kosasintha ndi chitukuko cha matekinoloje atsopano, mafashoni, nthawi, komanso malamulo zimatsimikizira kukhala kothandiza komanso kochepa kwa zinthu zomwe makampani amapereka. Izi zikutanthauza kuti kuyenda kwa ndalama, ndalama zopangidwa kuti zikapangidwe, kutsatsa, ndi malire a phindu, ndizosiyana nthawi zonse. Kudziwa nthawi yomwe chinthucho chili chokha ndichothandiza pamtundu uliwonse wazachuma, ndipo sizimabweretsa zodabwitsa.

Tiwona zomwe gawo lirilonse limapangidwa ndikupanga. Kenako, tiwunika mtundu wazogulitsa zomwe zikudalira mtundu wazinthu zomwe angakhale nazo, chifukwa si onse omwe amakhala ofanana. Pomaliza, ndizotheka zomwe zilipo mgawo lomaliza la chinthu chomwe chathetsa kale chidwi.

Nthawi yazinthu zopangidwa

Makhalidwe azinthu zomwe zimachitika m'moyo Tanthauzo la kayendedwe ka moyo wa chinthu chimatenga kufananiza kwake ndi moyo wamoyo. Popeza ili ndi bere la chiberekero, limabadwa, limakula, limakula ndipo limakhwima kuti lipitirirebe kutsika. Sizinthu zonse zomwe zidzakhale ndi chitukuko chimodzimodzi, ngakhale pogulitsa kapena kwakanthawi, choncho aliyense azichita m'njira yawoyake. Chilichonse chimadalira njira zomwe makampani amapanga komanso kuvomereza komwe msika umalamulira.

Gawo lachitukuko, crystallization

Nthawi zambiri anthu samadziwa zomwe akufuna mpaka mutaziwonetsa. Steve Jobs.

Gawo loyamba la moyo wazogulitsaGawo lachitukuko ndilolimba mtima kwambiri komanso lowopsa kuposa onse. Mmenemo, malingaliro ndi chitukuko cha malonda omwe kulibe pamsika amabadwa. Kubetchera kuti atenge chiwopsezochi kumangoganiza kuti pali zosowa zosakwaniritsidwa zomwe sizinachitike.

Gawo la Crystallization la malonda Pachigawo chino, palibe mtundu uliwonse wazopindulitsa zachuma, ndipo ndalama nthawi zambiri zimapezeka ndi zozungulira, omwe amagulitsa angelo, ndi ndalama zawo kapena ngongole, ndi zina zambiri. Kutengera ngati ndi kampani kapena munthu wachinsinsi, zopingazo zizikhala zosiyana. Kuphatikiza apo, kuthekera kwakuti malonda "samaika" pamsika kulipo, ndipo sichinthu chovuta kusankha kugawa ndalama ku zinthu zomwe sizikugwirabe ntchito.

Gawo losangalatsa kwambiri mgawo ili ndikuti palibe opikisana nawo kapena anthu ena omwe akupanga zomwezi. Ndipo nthawi zambiri msika umangoyang'ana pazinthu zatsopano, chifukwa kukhala woyamba kupereka china chake chosangalatsa kumatha kukhala ndi mphotho iwiri.

Chiyambi, gawo lophatikizira

Ndondomeko yabwino yotsatsa imapangidwa kuti athe kuyambitsa malonda ndi chitsimikizo chotheka kuti atsegule kusiyana pamsika. Gawo lazachuma lomwe lidayikidwa ndilokwera, ndipo kumverera kwachikaiko ndi chiopsezo ndizokwera kwambiri. Choperekacho ndichokwera kwambiri, komabe kufunidwa sikukuyambira. Pakadali pano, palibe amene akudziwa chinthu chatsopanocho, kupatula ogula omwe akufuna kukhala amakono. Kafukufuku wodziwa momwe msika umachitikira, kudziyika wokha ndikupanga zisankho ngati njira zomwe zingafunike kuwongolera ndizofunikira.

Gawo loyambitsa malonda pamsikaChikhalidwe cha gawoli ndikuti sikuti ogula okha, komanso amakulitsa chidwi cha makampani ena omwe akuyang'anitsitsa kuphatikizira kwa malonda pamsika. Bungwe la Boston Consulting limalongosola mawu oyambawa ngati "mafunso.", pokhala ndi kuthekera kogulitsa ngakhale sikuwonetsedwa. Ndi mphindi isanakwane kudziwa ngati zikhala bwino kapena ayi.

Gawo lakukula, kukula

Kutsatsa kukukulirakulira, ndipo makampani atsopano ayamba kupezeka pamsika. Ogwiritsa ntchito omwe amadziwa malonda ndi kugula akuwonjezeka. Zogulitsa zikuyamba kukhala ndi milingo yokwanira kuti phindu lilowe ndikukula. Mtengo wapakati wazogulitsa zomwe zimaperekedwa kwa kasitomala aliyense umakhala wapakatikati, makamaka chifukwa ndalama zopanga zatsika poyerekeza ndi zoyambira.

Makhalidwe a gawo lililonse lazinthu zopangidwa Pakadali pano, ochita mpikisano watsopano ayesa kuyika zopangira zawo pamaso pa ogula akutsogola. Pachifukwa ichi, kuyesetsa kulimbikitsa malowo kuti apitilize kudzisiyanitsa ndikofunikira.

Gawo lokhwima, kuphatikiza

Timalowa pakati pa ogula, ndiye kuti, ambiri mwa ogula omwe pamapeto pake amalimbikitsa kugula. Chogulitsacho chatha kuthekera kwathunthu mu malonda ndipo akhazikika. Mtengo wopanga ndi wotsika. Pali zotsatsa zambiri, makamaka zomwe zimapereka mtengo wabwino kukumana ndi omwe akupikisana nawo omwe alipo kale.

Kukula msinkhu kumatenga nthawi yayitali kuposa akale. Zambiri zomwe kampani imatuluka zimachokera kuno, zikafika pamsika wambiri. Cholinga ndikuti atalikitse gawo ili momwe angathere, ndipo chifukwa cha izi pali njira zosiyanasiyana zogwirira ntchito, kutsatsa, kusintha kwa malonda, mitundu, mitundu, ndi zina zambiri.

Gawo lotsika, kutha

Gawo lakuchepa nthawi zambiri limatsimikizira kutha. Kutengera ndi malonda, imatha kuchepa kapena kuthamanga. Mulingo wa malonda umachepa pang'onopang'ono, mtengo wopanga nthawi zambiri umakhala wotsika, ndipo ngakhale kuti phindu la gawo lililonse ndilabwino, likuchepa chifukwa chogulitsa. Phindu laling'ono limaperekedwa kwa malonda, ndipo mbiri ya ogula nthawi zambiri imadziwika kuti ikutsalira m'mbuyo. Khama likuyang'ana kwambiri pakupereka chithandizo chabwino, osataya makasitomala ambiri.

Chiwerengero cha ochita mpikisano chikuchepa, makamaka iwo omwe samadziwa momwe angakhalire okhwima. Kawirikawiri, Mukafika pakuchepa, pali njira ziwiri: kuchotsani malonda kapena kuyambiranso kuyambiranso.

Zosankha zakumapeto kwa malonda zibwera

Zitsanzo za kuyambiranso

Chitsanzo chabwino chakubwezeretsanso chimapezeka pamakampani opanga magalimoto. Mitundu yambiri imakonda kubatiza mizere yawo yatsopano yamagawo amgalimoto zawo ndi dzina lakale. Titha kuziwona ku Opel, Toyota, Seat ... Magalimoto onse atsopano amasintha kapangidwe kake, momwe amagwirira ntchito, ndikuphatikiza kusintha kwa chitonthozo, ukadaulo, ndikukhazikitsa mitengo yofanana ndi yapita ija. Mwanjira imeneyi, amatha kukhalabe olimba pomwe amakhala ndi gawo pamsika.

Titha kuwona chitsanzo china m'malo owonetsera. Popeza anali akuda ndi oyera komanso opanda mawu, ankakhala okhwima motalika kwambiri. Popita nthawi, amaphatikiza phokoso, mitundu, ndi zina zambiri. Pomaliza, wailesi yakanema komanso ukadaulo wapanyumba zidawapangitsa kuchepa pang'ono pang'onopang'ono, osagula chilichonse. Komabe, adazolowera luso, ndipo poyambiranso ndi makanema a 3D, adakopanso omvera omwe akuwoneka kuti aiwala za iwo.

Kodi mayendedwe azinthu zonse nthawi zonse amakhala ofanana?

Ayi, monga tidanenera, chinthu chilichonse chimakhala dziko lokha. Komabe, ngati titenga zowerengera wamba, mayendedwe amoyo wazinthuzo pakadali pano ndi achidule kuposa kale. Izi ndichifukwa choti ogula amakono ali ndi zokonda zosintha zomwe zikusintha pafupipafupi. Izi zimakakamiza makampani kuti apange zatsopano komanso mpikisano kuti apitilize kukhala pamsika.

Mbali inayi, mpikisano womwe ulipo ndi waukulu kwambiri. Pali zotheka zambiri masiku ano kuti ngati chinthu sichinasinthidwe, chimangogwera kumbuyo kuzosintha zingapo ndi mitundu yomwe ilipo.

Nchiyani chimakakamiza kutha kwa mkombero wa chinthu?

  1. Tekinoloje yayipeza ndipo tsopano zopangidwa zapamwamba kwambiri zimaperekedwa ndi bwino. Mwachitsanzo makaseti akumvera nyimbo. Kutchuka kwambiri kuyambira m'ma 1970 ndikuchepa kuyambira m'ma 90 ndikuti koyambirira kwa 2000 adamaliza. Ma CD atabwera, adalibe zambiri zoti achite. Funsani wachinyamata aliyense lero zomwe akuganiza kuti nyimbo zikamatha, muyenera "kubwerera" ndikudikirira pang'ono. Ndidati, pali zinthu zomwe sizingathenso kuyambiranso.
  2. Ogula ali otopa komanso okhuta mofanana. Ndipo izi ndizabwino, komanso kwa zaka zochepa. Phindu lake limagwiritsidwa ntchito, ndipo pamapeto pake ndilo, limathera pamenepo. Anthu amakonda nkhani, ndipo pamapeto pake atopa ndipo amayenera kutsegulidwanso kapena kusiya. Chitsanzo chenicheni chomwe ndachiwona chiri m'malo odyera achi Japan pafupi ndi komwe ndimakhala. Adapatsa mbale zawo zomwe mumatha kudya pazamasamba ozungulira. Kwa zaka zambiri, anthu adatopa, ndipo makasitomala awo adatsika kwambiri kwakuti ndimaganiza kuti atseka, akhala motere kwanthawi yayitali. Atagwira ntchito zina, adasintha zokongoletsa, nyimbo, mayunifolomu awo, ndipo tsopano adapereka chakudyacho mwa kulembera komanso buffet. Kupambana, kachiwiri amakhala okhuta nthawi zonse, ndipo chakudya chimakhala chofanana.

Kodi mungasankhe nthawi yabwino yoyambitsanso malonda?

Nthawi zabwino zoyambiranso malonda

Zida zina zimayambitsidwanso pakadutsa gawo lawo. Komabe, Nthawi yabwino yophatikizira zinthu zatsopano ili m'chigawo chokhwima. Pakadali pano kampani ikupanga phindu lalikulu lomwe lingagwiritsidwe ntchito pochepetsa ndalama zomwe zikukhudzidwa poyambitsa yatsopano. Mwanjira imeneyi, gawo lachitukuko ndi loyambitsa likangotha, kampaniyo imatenga gawo lalikulu pochepetsa zoopsa zake zachuma Nthawi yomweyo, mwayi wakukhulupirika kwamakasitomala ukuwonjezeka, chifukwa chakukhutira kwawo komanso kudalira mtunduwo.

Pobwereza khalidweli mozungulira, timakhala ndi kampani yomwe ikukula mosalekeza. Izi zitha kukhala zotsatira zakugwiritsa ntchito bwino phindu ndi chitukuko cha zatsopano.

Kutalika kwa moyo wa chinthu kumawoneka ngati kosavuta, kosavuta. Ndizotheka kuti pazifukwa izi nthawi zina zimatha kunyalanyazidwa. Koma zili pomwepo, kukumbukira kuti pamapeto pake chilichonse chimakhala chozungulira, komwe tikhoza kupeza nthawi yabwino yotsimikizira kuti bizinesiyo ingayende bwino.


Zomwe zili m'nkhaniyi zikutsatira mfundo zathu za malamulo okonzekera. Kuti mufotokoze cholakwika dinani Apa.

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  1. Wotsogolera pazosankhazi: Miguel Ángel Gatón
  2. Cholinga cha deta: Control SPAM, kasamalidwe ka ndemanga.
  3. Kukhazikitsa: Kuvomereza kwanu
  4. Kulumikizana kwa zomwe zafotokozedwazo: Zomwezo siziziwululidwa kwa anthu ena kupatula pakukakamizidwa mwalamulo.
  5. Zosunga: Zosungidwa ndi Occentus Networks (EU)
  6. Ufulu: Nthawi iliyonse mutha kuchepetsa, kuchira ndikuchotsa zidziwitso zanu.

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